Label Design

Good label design is mostly geometry before it is anything else. The die has to suit the container, the copy has to survive the curve of a bottle, the barcode has to sit somewhere a scanner can actually see it, and the file you hand over has to carry the right colour space, bleed and resolution or the press will find the problem for you.

The guides below cover that groundwork roughly in the order you meet it: measure the container and the label, work out where the copy can live, understand what the arc of a wrapped label does to straight type, then build a press-ready file and lock your colours to a Pantone reference rather than to whatever your monitor happens to show. Working through them before you commit to tooling usually saves a proof round or two — and a die is a lot harder to change than a PDF.

Already have finished artwork? Send it with your quote request. We will check the specs against the press, flag anything likely to cause trouble — thin reverses, copy in the bleed, RGB blacks, missing fonts — and come back to you with a proof.