Pizza Labels
Frozen pizza is the odd one out in this aisle. Almost everything else ships in a flexible bag, and pizza ships in a board carton or under shrink film on a disc. Those are two completely different surfaces, and the label that works on one is rarely the right call on the other.
Pizza labels on board cartons and shrink film
Carton board is porous, often recycled, and dustier than it looks. An adhesive keys into it well, which is good, but the board itself absorbs moisture in a freezer, and a label with a tight bond to a soft, damp surface can take the top layer of board with it. Shrink film is the opposite problem: smooth, low energy and under tension, so the adhesive has to do all the work on its own and the facestock has to move as the film relaxes.
In both cases the adhesive is the same starting point. FDA approved, food-grade, applies down to −20 °F so it will bond to a carton straight out of the freezer, and holds to −60 °F. Tell us which surface you are on before you choose a stock and we will size the label to suit it.
Large format, and where the copy goes
Pizza labels tend to be big. A full front panel or a wide band across a carton is common, and at that size two things start to matter that never do on a small label. Ink coverage goes up, so a solid dark background on a cheap stock will scuff visibly on the way through distribution, which is why we finish with a laminate or varnish. And a large label on board needs to be applied square, because a couple of degrees out is obvious across twelve inches in a way it never is across two.
Every size and topping, in short runs
A pizza line multiplies fast. Margherita, pepperoni, four cheese, the vegan one, then each of those in a personal size and a family size, then a supermarket private label version of the lot. We have no minimums, so each variant is quoted on what it actually is rather than pushed up to a run you have to store. Cook instructions, lot codes and best-before dates print variable on the same pass. What your pack is required to declare is a question for your regulatory adviser rather than for us.
Custom printed or blank DIY pizza labels
Full colour printed on our own press in Henderson if the artwork is ready, or blank freezer-rated sheet labels you run yourself for a small kitchen making a different batch each day. Order free samples and try one on your own carton in your own freezer first.
Learn more
Popular label formats
Rolls, sheets and die-cut shapes — paper, coated paper, waterproof poly and more.
Need custom pizza labels?
Tell us your product, size and quantity — we'll recommend the right material and send free samples.